Chat Republic: How Social Media Drives Us to be Human 1.0 in a Web 2.0 World Angelo Fernando

ISBN:

Published: May 4th 2013

Kindle Edition

288 pages


Description

Chat Republic: How Social Media Drives Us to be Human 1.0 in a Web 2.0 World  by  Angelo Fernando

Chat Republic: How Social Media Drives Us to be Human 1.0 in a Web 2.0 World by Angelo Fernando
May 4th 2013 | Kindle Edition | PDF, EPUB, FB2, DjVu, audiobook, mp3, ZIP | 288 pages | ISBN: | 6.50 Mb

Conversations and the need for exchanging ideas is integral to a vibrant society. To refuse to chat is an invitation to others to take control.Angelo Fernando shows us why re-instating our authentic voice through social media sends ripples throughMoreConversations and the need for exchanging ideas is integral to a vibrant society. To refuse to chat is an invitation to others to take control.Angelo Fernando shows us why re-instating our authentic voice through social media sends ripples through PR and politics, media and marketing.

You will learn how to plan for a time when socially enhanced conversations will become inseparable from everything your organization undertakes. Social media often sounds more complicated than it is. This book will give you the confidence to dive in.Chat Republic puts our urge to rant in proper context. It’s fascinating what you could learn from:• A street artist who voices his opinion using a coin sculpture on a London pavement.• A Greek tyrant who micro-blogged a message –tattooed onto the head of his slave.• Anti-Wall Street activists who invoke something known as the Human Microphone.• The amateurs who power ‘civic journalism’ in the Middle East and Asia• The mysterious ‘language’ of obfuscation known as Stengelese.• Tactics such as social media press releases, QR codes and phone-casts.• A rural community that became content creators without an Internet connection.• The fireside chats by Franklin D.

Roosevelt that stoked ‘audience engagement.’Chat Republic is, above all, a smart and accessible status report on where social media has got to. It gets well under the skin of the impact of social media on society, on business, and indeed, on history. It’s provocative, taking, well-aimed (and well deserved) pot shots at cliché traders and mediocrity mongers. Read it and be enlightened. And reassured. And inspired.Johann Xavier, Chief Financial Officer, Saatchi & Saatchi Asia-Pacific & Greater China“Packed with anecdotes and stories…an engaging text to help more people participate in social media and have their voice heard.Emanuel Rosen, Author, The Anatomy of Buzz Revisited



Enter the sum





Related Archive Books



Related Books


Comments

Comments for "Chat Republic: How Social Media Drives Us to be Human 1.0 in a Web 2.0 World":


devicentrum.pl

©2012-2015 | DMCA | Contact us